What You Need to Know About Google Penalties

When your website ranking is affected negatively, it can be as a result of a penalty. Google penalties can occur due to two main reasons. They include review of the manual and updating of algorithms used by Google. The common indicator that your website has been penalized is when there is an immediate drop of the number of visitors in your site. Furthermore, the ranking of your website will drop.

How to find out if your site has been penalized

You cannot tell if your website has been penalized by just viewing it. The good news is that Google has several tools that can be applied. You will enjoy the fact that these apparatus are free.  They will help not only in optimizing your website but also monitoring it. By simply signing into your website, you will find out whether the website has been penalized. This is because you will be notified.

Searching for the brand name of your industry is another way of finding out if you have suffered from Google penalties. When your brand name is not in the top rank, this could indicate that something is wrong.

Google analytics can be very helpful in this process. You do not have to incur any charges when using it as it is available at no cost. It helps in ensuring that your website is safe. It can keep you updated on any changes occurring in the traffic experienced in your website. Another benefit is that it updates you on Google activities. There are some updates that may affect your site. It is crucial that in this situation you have to carry out the right measures.

There are third party gears that are effective in finding out if a site is penalized. You can find these apparatus online. There are some which will cost some dollars while others are free. You should take your time in looking at those available and determine which one will suit your needs.

What are the effects of the penalties?

  • Websites offering content that has poor quality are likely to be penalized. If your site has been penalized due to this reason, you will experience a steady reduction of the traffic experienced in your website. You will experience problems in the ranking of the website. This is despite having many links leading to your website.
  • Sites that are using poor links also face penalties. When your website has faced this type of penalty, your target keyword will have a poor ranking. Pages with the keyword will be removed.

Google penalties can cause serious problems to your online business. To avoid your website from getting penalized, you should adhere to the rules and regulation provided by search engines. Training on search engine optimization techniques may be essential in learning how to avoid these penalties from affecting your website. There are different trainers available online and locally where you can seek these services from. Ensure that you go for reputable and best SEO professionals who will help in understanding all that is involved in the industry.

5 Tips to Design an Effective Business Website

In today’s day and age, a website is a must-have for all business organisations. If a potential customer hears about your business or products/services that you offer, they are quite likely to visit your website before making a purchase. And if you own a business that is internet-based, designing an effective website is imperative for you and your business.

The definition of an effective website is not simply limited to thought-provoking content and compelling design. The user experience is the first thing that needs to be taken care of, along with functionality and a style exclusive to your business.

Here are 5 tips by us – a mobile SEO agency in London, to help you design an effective website that will take your business in the right direction:

  1. Keep It Clutter-Free

Remember this rule while designing your entire website, and especially your home page. The less someone looking at your site has to read, click on or remember, the better they’ll be able to process and evaluate what’s going on in front of them. That makes it more likely for them to do what you wanted them to do in the first place. Text and Calls-To-Action are necessary, of course, but make sure to break them into larger subheadings and legible paragraphs. Ask yourself if you are adding information that your reader cares about. We also suggest using images or icons as alternative ways to communicate your point across.

  1. Readability

When the readability of your site is high, the processing of information you want your users to note will be much quicker and will take much less effort. Here are some points to note:

  • Contrast is the key – The text and the background should have contrasting colours so that it is easier to read. What you can’t see, you won’t read. We’d recommend using a dark text over a light background.
  • Font: Choosing the right font is very important. You can use fancy fonts for your title, logo, and headings, but use a very simple, easy-to-read font for the bulk of your content.Also, ensure that your font and size of the font remain constant throughout your website.
  • Limit the use of fonts, colours and animated gifs, which can distract and pull the eyes away from the focus of the webpage.
  1. Easy Navigation

Making your website user-friendly is extremely important. With the lack of time in people’s lives, they shouldn’t spend too much time figuring out how to use your website. For example:

  • Link your logo to your homepage. It is a practice followed worldwide and consumers are familiar with it.
  • Offer a comprehensive menu with which they are easily directed to the page that interests them the most.
  • If you have a long scrolling page, try using the anchor menu. With one click, viewers will be able to quickly go back to the top, down to the bottom or directly to any section of the site.
  1. Get inside the head of the consumer

When designing your business website, the most important question you can ask yourself is “What information does the customer want when coming to this site?” Answering this question will help you create the foundation build your website on, making the work much easier for you.

  1. Keep it mobile-responsive

The mobile-viewof a website is surpassing the desktop-view format. Your website needs to be mobile-friendly so as to cater to consumers looking for information about your website onthego. That means your website has to fit their device’s screen and load on it quickly or they’re going to leave.

Take note of all these tips when creating your website and take your business forward!

Source To Get Top Rankings In With The Help Of Seo Professionals

As there is a huge increase in present day internet users, there is big scope for online business and this is being considered to be big place to market your products. For every business it’s vital essential to promote business online but with effective SEO strategies this could be possible.  If you thinks to reach the worldwide customers then it’s good to make your presence online with more stronger is important. One of the best internet marketing strategies is to pick the best SEO; they are specialized and refer to use more techniques to achieve the higher rankings in search engine through targeted key words. With proper way of optimization you can create your online presence for all your products and services and without any daunting easily reach the potential customers.

Find the best SEO services

As there are good number of professionals in seo melbourne, they are best in providing results using of effective SEO strategies. They have own set of rules and regulations which gives more changes in the online marketing. Using of highly reputed seo company in and around the city of Melbourne will provide you with various ranges of services for the clients including business supports and creating international network for the products and online services. Still there are huge number of people who don’t know more about the SEO companies and their services, and with little search about the website click here and find out the how they works to promote your websites in the search engine with the keywords.

Generally the search engine optimization is the terms refer to the making of website to visible for more number of people by making its presence in the top of search engine results. The online businesses that are more successful because of using SEO strategies and now everyone can enjoy the SEO benefits with the search engine companies. With proper contents and proper backlinks, there is a chance for website to optimize in search engines easily. As per the well known seo company, only the highly optimized website will get an opportunity to reach the top position and generate traffic. Once you reach traffic in your website then you will get proper business leads and will get opportunity to improve your business to next level.

3 SEO Tricks You Probably Haven’t Used (but Should)

Search engine optimization or SEO is never a one-time thing. You can’t simply optimize your site for SEO purposes once and expect it to perform well from then on. Search engines update their algorithms regularly. Crawlers view websites differently too. Updates and continuous efforts are needed to maintain good SEO performance.

Royalty Free Photo

There are simple tips and tricks you can use to keep your site performing well SEO-wise. Strategies such as updating the site and publishing new content regularly are working well, and so are tricks such as optimizing site performance and improving the user experience. In this article, we are going to review three more SEO tricks you probably haven’t used.

Add Social Media Links

I can’t stress enough just how important social media URLs and related elements are, especially in today’s market. You gain two things from adding consistent social media URLs to your site. First, you allow visitors to find you on social media easily. This leads to a quick growth in social media presence and the ability to connect with potential customers directly. Your brand will also be seen as more amiable when people can connect with you on social media.

The second advantage is a boost in SEO performance. Crawlers will follow those social media URLs and the search engine algorithms will quickly link your site to your social media presence. You can appear on the first page of search results more consistently this way, especially now that search engines like Google also index (and display) social media posts from Twitter and Facebook.

Limit the Use of JavaScript

JavaScript is great as a web development instrument. You can add features and animations to the site using nothing but JavaScript. It is also easy to add interactive elements that can help engage the audience more. For search engines, however, JavaScript isn’t always a good thing.

For starters, JavaScript doesn’t always work on mobile browsers. Excessive use of JavaScript can also hamper crawling since crawlers may not be able to read portions of the site without the script working properly. Let’s not forget that hidden elements, popups, and other JavaScript-dependent content often ruins the structure of the page when they’re not programmed properly.

Secure and Accessible Design

There are two new things that search engines now take into account when ranking websites. The first one is security. Sites that use proper SSL security will rank higher compared to sites that are unsecured. Switching to HTTPS is now a necessity. Fortunately, you also have Letsencrypt offering free SSL security to site owners.

Accessible design is the second thing. It is all about ensuring a positive user experience. For top providers of SEO services such as SnapAgency, accessible design becomes a primary focus. Cross-browser compatibility, fast loading of every page, and a good and consistent flow from page to page are among the details to attend to if you want to boost your site’s SEO performance.

The good news is that these tricks are easy to implement. Be sure to integrate them into your existing SEO strategy in order to appear on the first page of search results more consistently.


Mi presento mi chiamo Antonio Nicosia sono un esperto SEO.

Iniziamo col dire che la SEO è un mondo particolarmente complesso pronto a nuove esperienze e prove da parte di chi ci lavora all’interno. mi trovo oggi a scrivere questo breve articolo per dirvi che è diventare esperti SEO non è un obiettivo che si raggiunge in pochi mesi. bisogna indubbiamente crearsi delle competenze, esperienze e avere la possibilità di poter sperimentare Su alcuni siti il proprio lavorato.

indubbiamente sarà necessario un percorso di studi principale, ricerche, blog è affidarsi a qualcuno che abbia più esperienza di voi inizialmente. questo qualcuno potrebbe farvi capire alcuni essenziali passaggi per potere diventare un esperto SEO in maniera celere.

Alcuni aspetti che contraddistinguono la SEO

un esperto SEO definire i passaggi che contraddistinguono la searchengine marketing.

mi piace definire la SEO in tre principali punti:

  1. Business plan

Il Business Plan è la  fase che decreterà il successo o l’insuccesso di un progetto SEO.

Nel business plan si raccolgono, attraverso un’analisi approfondita,  tutte le parole chiave che vogliamo inserire all’interno del sito. più precisamente andranno inserire le migliori parole chiave per apparire subito nelle prime pagine di Google.

Ebbene sapere che ci sono parole chiave e parole chiave ovviamente diverse tra di loro. Ci saranno le parole chiave a concorrenza bassa e le parole chiave a concorrenza elevata.

Se avete un sito non perfettamente autorevole vi conviene iniziare con le parole chiave a concorrenza bassa perché se così non fosse rischiate di non apparire nelle prime 10 pagine di Google.

Capirete adesso che questa è una fase fondamentale perché posizionare le pagine del vostro sito oltre la centesima posizione su Google vi darà molto più impegno, molta più fatica e molti più soldi da spendere nell’acquisto di link ( terza fase che parla di cui parleremo dopo).

  1. Ottimizzazione metà title

In questa fase iniziale esperto SEO ha il compito di ottimizzare i metadati del sito.

Creare delle ottime strutture di pagina,  analizzare il menù  e creare un ordine concreto all’interno del sito lavorato.

Dovrete inserire all’interno di una singola pagina  un solo tag H1,  inserire alcuni tag H2 qualora sia necessario ed infine i tag H3 per classificare e schematizzare meglio alcuni concetti o sotto elementi.

Ma l’ottimizzazione metà title non è finita qui.  In tutto questa prima fase è fondamentale anche andare inserire all’interno delle scatole delle description le parole-chiave per la quale vogliamo che la pagina sia posizionata.

Non possiamo assolutamente dimenticarci del tag alt delle immagini. Il suo valore è estremamente fondamentale per gli esperti SEO o per chi sostiene di esserlo perché dimenticare gli altri title sulle immagini sarebbe un grave errore da principiante.

  1. Link building

La link building rappresenta la fase finale di un progetto SEO.

Cos’è la linkbuiding?

La link building non è altro, in parole povere, l’acquisto di link su altri siti.

Per Google la vita dei siti web può essere vista come la vita normale di tutti i giorni dove un sito web potrebbe essere paragonato a una persona. Se siamo conosciuti in giro, abbiamo rapporti sociali forti, se non siamo conosciuti siamo soli e soffriamo di solitudine. Ebbene è lo stesso principio che accomuna Google con i siti web.

Per Google è fondamentale essere conosciuti e ciò darà al vostro sito un’autorità o autorevolezza. Probabilmente molto spesso avrete sentito parlaredi domain authority and page authority. Se sarete linkati da altri siti la vostra autorità aumenterà e ciò corrisponderà con una scalata di posizioni all’interno della SERP di Google.

Cosa aspettate?  acquistate link ma fate attenzione a non acquistare link da siti poco affidabili.

vuoi saperne di più visita il mio sito:


In questo articolo ho sintetizzato molto quello che è il mondo della SEO.

Fate attenzione ragazzi la SEO non è affatto semplice. Dovrete studiare ma la cosa che ancor di più consiglio è quella di andare a provare tecnicamente il vostro lavoro su un sito, su un blog. Più prove riuscirete a fare e migliore sarà la vostra esperienza come esperti SEO.

How To Boost Your SEO In 2017

Thus, we are in 2017. If you are a blogger, you might be looking for some new SEO techniques to work upon. In this article, we have 3 hints that can help you in SEO. With these tips, you can increase the value of your site. In addition, you can enhance authority and positioning of your blog or website also. Read to know more.

Add value

It may sound repetitive, but your blog must have content that adds a lot of value. Not just that, the content must be relevant for your target audience. Basically, adding value doesn’t spin around quality content only. What you require to do is know your users. Once you know your users, you will be able to publish particular content that they will discover useful. Use the following tips to increase value to your content:

Look at your current posts and search for the most popular ones

  • Know more about your users and answer their inquiries
  • Discover a way to beat your rivals
  • Search out how you can know more about your specialty

Improve The Browsing Experience

For SEO, you must work on the client experience. Discover how the viewers experience can enable you to increase traffic for your blog. As a matter of fact, the viewers experience starts off with a search. Thus, you might need to make a few changes in order to make the search easier.

  • Test the links on your website and fix the broken ones. This will lessen the number of pages that will return a 404 error. This will also help you expel the pages with duplicate content.
  • Make sure your content is engaging. It should be readable for readers and web crawlers.

Use videos

This is the period of video content. If you need to market your products and services the most ideal in addition to enhance the ranking of your site, you must publish videos on your website. Videos get better attention of the viewers than content.

It’s a great idea to hire professionals to make videos and optimize them for your blog or site. Focus on the Meta data of the video, too. You may have heard that one video is better than a thousand pictures that is true.

Use social media

Social media must be part of your SEO efforts. In general, thousands of websites get traffic from social media websites, especially Facebook. Let’s take a look of expert in SEO services for better results.

The website got famous in just a few months. Most of the traffic of the website comes from Facebook. Thus, we highly recommend that you adapt your efforts towards social media sites for SEO. You will see astonishing results in a few months.

So, if you have been looking for ways to boost your SEO in 2017, we suggest that you check out these strategies. Hopefully, you will be able to rank better and get huge traffic for your blog. All you have to do is work consistently for a better future.

Along these lines, if you have been searching for approaches to support your SEO in 2017, we recommend that you look at above given techniques. Ideally, you will have the capacity to rank better and get enormous movement for your blog. You should simply hire talented in SEO Service work reliably for a superior future.

6 Facts You Should Know about SEO

Clients often find Search engine optimization (SEO) extremely tough to understand, mainly because it is always evolving. The same SEO practices that were relevant last year may not be relevant this year; this is because Google modifies the techniques it uses to rank your website to prevent people from exploiting algorithms.

Speak to the SEO experts today!

SEO can be complicated, which is why you should hire experts to take care of your website’s online visibility. However, knowing the basics of SEO is important for anyone who is using an agency to manage their online visibility. Here are a few things that we’d like you to understand about SEO:


  • Being an industry leader does not guarantee you a top spot on Google Search. It will definitely help your online search visibility. Having links to your site and having your brand mentioned online will increase your exposure; however, you cannot rely solely on this to rank on the tops spots of Google Search
  • You should not stop SEO just because your site is at the top o Google Search.SEO experts will target relevant keywords to attract the right audience. In addition to this, they will continuously optimise your website to make sure it does not lose its online visibility.
  • You cannot trust anybody to take care of your link building. You might save a lot of money gettinga random ‘experts’ tobuild links for you- they might just be getting links from random websites and directories. You need a real expert that will make sure you get quality links from places from relevant blogs that pertain to your industry.
  • You cannot just promote your homepage. Focusing all your optimisation on and pointing all your links to your home page is unhealthy for your online presence. You need to diversify your SEO efforts to ensure that you build links to, and optimise, pages that are rich in good information as well.
  • You cannot base your leads on referrals alone. Many clients believe that if they get a lot of referrals, they don’t need to invest in SEO. This is not true. It’s quite likely that your referrals will look online to find out more about your business. If you do not have a strong online presence, they may not trust you.
  • You can still rank for relevant keywords even if you are in a competitive industry.With SEO, you need to be patient and persistent as you may not see the results you expect immediately; however, if you hire professional SEO specialists who are willing to do whatever it takes to increase your online visibility, you can rest assured that they will come up with a SEO strategy that will increase your online success.



Link Building Service – SEO Promotion Plus Marketing

There are many in’s plus outs in the internet domain. Perhaps the most complex elements is how to get high positions on search engines. Excellence link building is the greatest significant action you could take on to get advanced search engine ranking places. Links toward your site remnants to be the vital factors main search engines use in finding out wherever you can rank in the exploration results. Building links offer high excellence links that are pertinent and enduring via SEO promotion campaign that is outcome-oriented. These services provide links that can upsurge your website fame, web traffic plus online sales. The employees in building links have the familiarity and experience to provide strategies for the finest possible SEO campaign. They specify in SEO link packages. They do extensive research to offer you plus your site the complete link building services toward suiting your place, objectives plus expectations.

Link building services have persons or software that aids you toward submitting links. But the services are distant from the similar across the board. Constancy for link building is significant. If building links drive too fast, it can damage the website plus get kicked out of search engines positions. Site proprietors must do their investigation on any link building service as well as find the one that finest fits their value range as well as their site.

The item about building links, societal bookmarking plus directory submissions is that it is a somewhat tedious endeavor. SEO link packages offer toward taking care of that dullness. They might be a perfect method for the small business proprietor, webmaster otherwise blogger to keep at the stuff they’re doing finest. The five most significant link building services trades you ought to make usage of.

  1. Connected Websites. This comprises links from suppliers, affiliate marketers, resellers, partners, trade bodies, business associations, government enterprises, academic formations and indirect contestants. These might be the firmest of the five toward come across. They likewise bring the excellent value.
  2. 2. Press Releases. Online PR might generate sufficiently of right excellence visitors toward a website. It is valuable when you are building large quantities of inbound links toward the site from several high ranked newscast portals. The method with press releases is to confirm that the info comprised is newsworthy.
  3. Simple Syndication Feeds. Content from your website might be syndicated on third-party sites using RSS. If these contented links back toward your site, it might result in visitors ticking that link toward your site. It counts as an incoming link from a relevant website.
  4. Social Network. Blogs plus additional social network websites could be excellent sources of excellence traffic and links. Contemporary viral movement’s usage blogs accompanied by other social networks, for example, business network, alumni networks plus online dating sites, to construct links as well as make news around the current product/service.
  5. Directories. Directories are important technique to get one-way backlinks toward a site. You will find ton’s of new directories on the internet, proposing both free plus paid listings.
  • Partner links